Posts tagged power evangelism
What People Care About

There is a maxim of evangelization that I have often heard and used over the years that goes, "People don't care how much you know until they know how much you care." The saying is helpful as far as it goes, as it points would-be evangelizers to the necessity of building a relationship of trust with others through kindness and love before bombarding them with information. But there's still a bit of a false premise hidden in the statement.

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